Johannes Fritz Groebler

Johannes Fritz Groebler Johannes Fritz Groebler – Hotel Consultant | Developer | Entrepreneur. Founder of Hotel Fritz Consulting, Hotel Success, and Sensation Hotels.

Focused on hotel development, strategy & innovation. Let’s connect

The week has wrapped up, and I’m back from Berlin, enjoying a vibrant day in beautiful Frankfurt with  I’ve been out doi...
08/03/2026

The week has wrapped up, and I’m back from Berlin, enjoying a vibrant day in beautiful Frankfurt with

I’ve been out doing sport along the River Main, surrounded by thousands soaking up the sunshine and recharging for the week.

Frankfurt stands proud as the heart of the German and European financial district, home to leading world banks and a hub of innovation.

It’s the perfect setting to gear up for successful meetings and new opportunities!

Love this city! Can’t wait for all the office work next week and ITB follow-ups.

Berlin is one of those cities that never stops evolving.Raw, creative, sometimes chaotic — but always full of energy and...
07/03/2026

Berlin is one of those cities that never stops evolving.
Raw, creative, sometimes chaotic — but always full of energy and possibility.

What makes Berlin special is not only its history or its culture, but the incredible potential that still lies ahead. In every neighborhood, in every old building being reimagined, in every new idea taking shape.

Few capitals in the world still offer this much room for creativity, entrepreneurship, and transformation.

Happy and proud to have this city as the capital of Germany. 🇩🇪 Berlin still has so much to write in its story.

Meeting the the iconic  Hotel in Bangkok is always inspiring. I had an inspiring update.Many people know the hotel from ...
06/03/2026

Meeting the the iconic Hotel in Bangkok is always inspiring. I had an inspiring update.

Many people know the hotel from the movie Hangover, but behind the famous skyline views is a property that continuously evolves. I first visited Lebua about 10 years ago with Valerie, and it’s impressive to see how the hotel keeps developing itself — constantly repositioning, refining its concept, and staying relevant in a highly competitive hospitality market.

Thailand’s culture of service, genuine friendliness, and authenticity continues to set a global benchmark for hospitality.

Thank you Krit, for the inspiring exchange. I’m looking forward to working together and exploring new opportunities.

I saved this Update for Friday, wishing you all a lovely weekend!

ITB with Mr. Roomers –  .For nearly XX years, we have met again and again at ITB – from different perspectives:sometimes...
05/03/2026

ITB with Mr. Roomers – .

For nearly XX years, we have met again and again at ITB – from different perspectives:

sometimes from the sales side, sometimes from the GM side. But always with the same passion for hospitality.

Back in the day, the party on Thursday night was the place to be. If you were in the industry, you knew exactly where the community gathered.

ITB has always been more than a trade fair.
It’s about relationships, stories, and the people who shape our industry.

Great to see familiar faces again – year after year.

First days at ITB Berlin 2026 are running. After many conversations with partners, brands, and operators, here are my th...
04/03/2026

First days at ITB Berlin 2026 are running. After many conversations with partners, brands, and operators, here are my three key takeaways for me:

Brazil 🇧🇷
Brazil „feels“ like it is coming out of crisis. The economic signals are improving and the mood among partners is noticeably more positive. Personally, I strongly believe in the country — I have lived there (grew up there!) for more than 12 years, and I continue to invest there. Brazil remains a market full of opportunity (my opinion).

Europe 🇪🇺
What becomes very clear at ITB: European hospitality culture travels around the world. Food, style, fashion, cars, lifestyle — Europe continues to inspire global travel. People dream of visiting Italy, Paris, or the Oktoberfest in Germany. And the good news: Europe/Germany has so much more to offer!!

BRICS & Global Tensions 🌍
Global tensions are having direct impacts on tourism. Wars, geopolitical shifts, and economic uncertainty influence travel decisions and investment strategies. My takeaway: Pay attention. In times like these, big opportunities emerge for those who position their investments wisely.

Looking forward to the next days of ITB Berlin and more inspiring conversations.

Bags packed.Loaded with appointments, pitches – and hundreds of copies of the Award-Winning „THE SMALLEST HOTEL BOOK OF ...
02/03/2026

Bags packed.

Loaded with appointments, pitches – and hundreds of copies of the Award-Winning „THE SMALLEST HOTEL BOOK OF THE WORLD“.

Despite the current situation in the Middle East (peace be with us), I’m truly looking forward to meeting friends, partners and fellow travel enthusiasts.

Hospitality connects people – especially in challenging times. See you in Berlin!

Happy Sunday. Happy Family Day.
01/03/2026

Happy Sunday. Happy Family Day.

Norden vs. Süden Hamburg vs. Hoffenheim.Herz vs. Heimat.Meine Wurzeln liegen im Norden – in Hamburg.Mein Leben heute gep...
28/02/2026

Norden vs. Süden
Hamburg vs. Hoffenheim.
Herz vs. Heimat.

Meine Wurzeln liegen im Norden – in Hamburg.
Mein Leben heute geprägt in Süddeutschland. Durch Arbeit, Hotel Consulting und Projekte.

Mein Sohn sagt: „Ich bin für Hoffenheim.“
Ich sage: „Mein Herz schlägt für Hamburg.“

Und plötzlich geht es nicht mehr um Fußball.
Sondern um Identität.
Um Herkunft.
Und darum, wo Zukunft entsteht.

Man kann seine Wurzeln tragen – und trotzdem neu wachsen.

Und du? Team Herkunft oder Team Zuhause?

Herzlichen Glückwunsch zur Eröffnung von !! Was für ein großartiger Abend!Vielen Dank an  und  für die Einladung zur Erö...
27/02/2026

Herzlichen Glückwunsch zur Eröffnung von !! Was für ein großartiger Abend!

Vielen Dank an und für die Einladung zur Eröffnungsfeier – es war mir eine große Freude, dabei zu sein.

Es ist unglaublich spannend zu sehen, wie innovative Gastronomie-Konzepte ihren Weg nach Europa, nach Deutschland und besonders nach Hamburg finden. Genau solche Orte bringen frischen Spirit, Internationalität und neue Impulse in unsere Hospitality-Landschaft.

Ich wünsche dem gesamten Team von Chefs Warehouse House Hamburg viel Erfolg, starke Partnerschaften und viele begeisterte Gäste.

Hamburg ist um eine kulinarische Adresse reicher!

PS es war sehr schön, so viele ehemaligen Kollegen, Gastro Profis und Freunde wieder zu sehen. Vor allem meine sehr geschätzten Kollegen aus der / East Zeit 🤩🙏

Colours of Gospel at „Hotelier des Jahres“ Event 2026  > God bless the Hotelier des Jahres 🙏
21/01/2026

Colours of Gospel at „Hotelier des Jahres“ Event 2026 > God bless the Hotelier des Jahres 🙏

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Frankfurt

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