Directions Website Contact the hotel

Germinal Germinal is a leading forage specialist developing sustainable grassland varieties.

Founded in 1825, Germinal is a sixth-generation family company supporting farmers with technical advice and best practice guidance. Working within the industry and alongside partners to share grassland knowledge, Germinal is committed to a responsible future for agriculture. Germinal’s focused research in plant breeding combined with innovative partnerships helps facilitate a productive and sustainable food future for all.

Let's talk grassland at AgriScot 2026! Join us at the Royal Highland Centre on Wednesday 18th November at Stand 20.Disco...
28/10/2026

Let's talk grassland at AgriScot 2026!

Join us at the Royal Highland Centre on Wednesday 18th November at Stand 20.

Discover how to bring performance and sustainability to your grassland systems with Germinal’s Climate Smart solutions.

Congratulations to The Messenger family for winning Grassland Farmer of the Year at the British Grassland Society Awards...
22/10/2026

Congratulations to The Messenger family for winning Grassland Farmer of the Year at the British Grassland Society Awards!

Well done to the other two finalists Kevin Lawrie and Gwyn Evans and thanks to BGS for organising a brilliant night!

BGS Grassland Farmer of the Year 2026 - and the Winner is ......

The Messenger family from Cumbria! Huge congratulations - they have won £500 in prize money and the prestigious glass trophy.

BGS would like to take this opportunity to thank the other 2 finalists, Kevin Lawrie from Scotland, and Gwyn Evans from Wales for their entries; the Judges decision was a very difficult one. We would also like to thank our generous sponsors, Nufarm, Yara and Germinal for their support.

The competition will open again in the Spring for 2027.

Germinal Nufarm UK Yara UK Cumbria Grassland Society

21/10/2026

“If I can grow high-quality forage at a lower cost while helping the environment, it’s definitely the way to go.” – Jimmy Madigan, Kilkenny, Ireland.

With Germinal’s climate-smart clovers, Jimmy has:
- Reduced his €30,000 annual nitrogen bill
- Boosted livestock performance
- Used no artificial nitrogen fertiliser

Watch now to find out how.

We’re proud to celebrate the outstanding farmers shortlisted for Sustainable Dairy Grassland Farmer of the Year at the N...
21/10/2026

We’re proud to celebrate the outstanding farmers shortlisted for Sustainable Dairy Grassland Farmer of the Year at the National Dairy Awards!

Michael Carroll – Carroll Farm, Limerick
John Haugh – Kyle Farm, Tipperary
Brian O’Reilly – Benvult Ltd, Limerick

All three have been recognised for going above and beyond in championing best practices and innovative solutions for more sustainable dairy farming.

Congratulations and good luck to our shortlisted farmers!

Congratulations to Graham Parks for winning Grassland Farmer of the Year! Well done to all the finalists and thanks to B...
15/10/2026

Congratulations to Graham Parks for winning Grassland Farmer of the Year!

Well done to all the finalists and thanks to British Farming Awards for organising a brilliant night!

Congratulations to Graham Parks who has been named Grassland Farmer of the Year 2026!

For Graham Parks, proactive grassland management has been at the heart of a successful beef enterprise for more than two decades. Farming 117.6ha, including 16.6ha owned and 101ha tenanted, Graham buys around 250 calves from a single spring-calving Arla dairy herd, predominantly Aberdeen Angus and Hereford, before developing them into grass-fed beef cattle.

Graham has rotationally grazed cattle for 23 years, a system inspired by a dairy farm where he saw the potential of producing milk from forage. Today, around 95% of his cattle’s diet comes from grass and forage, helping reduce concentrate costs while improving performance.

Strict rotational grazing has also transformed the farm’s land. When Graham took on his current tenancy 10 years ago, around 100 acres were heavily affected by ragwort and a further 40 acres by creeping thistle. Through grazing management and topping, without using sprays, w**d levels have fallen by more than 99%. Since 2020, Graham has introduced herbal leys to improve soil health, drought resilience and reduce fertiliser requirements, while weekly grass-growth recording through Agrinet has strengthened decision-making. These measures have helped reduce finishing age from 32 to 27 months, while profitability has tripled in five years.

Environmental stewardship is equally important. Streams have been fenced, hedgerows planted, fertiliser use reduced and 25 acres entered into GS4. Graham also uses annual carbon audits to track progress. With beef prices currently providing an opportunity to reinvest, Graham is focused on securing the business’s future while continuing to demonstrate how productive beef farming and environmental improvement can work hand in hand.

Morrisons Germinal Farmers Guardian

We’re looking forward to the British Farming Awards tonight! Good luck to all the finalists shortlisted for an award.A s...
15/10/2026

We’re looking forward to the British Farming Awards tonight!

Good luck to all the finalists shortlisted for an award.

A special mention to the Grassland Manager of the Year finalists - BB Haylage, Graham Parks and William Roobottom. Best of luck to you all!

12/10/2026

“You're helping the lamb more, you're using less nitrogen, you're adjusting your cost of input too.”

Northern Irish farmer Richard McKeown runs around 160 pedigree Dorset ewes on the Ards Peninsula each summer, where drought conditions can challenge grassland performance.

Working with Germinal, Richard has developed a more resilient grassland system by establishing multi-species swards with white clover and herbs.

The result:
• Less applied nitrogen
• Lower input costs
• More drought-tolerant swards
• Less supplementary feed
• Improved lamb finishing

How can multi-species help improve performance while reducing inputs? Read to find out: https://germinal.ie/multi-species-lower-nitrogen-inputs/

09/10/2026

What’s the optimal way to set up bales to supplement winter grazing?
Watch William Fleming explain how to calculate the optimal number of bales to place and how often.

08/10/2026

Not long to go before the winner of the BGS Grassland Farmer of the Year 2026 is announced! This is the last chance to book your tickets for the awards evening. Booking will close Monday 12 October at midday. (This is a ticketed only event)

https://www.tickettailor.com/events/britishgrasslandsociety/2098591

(Pictured are James & Brenda Henderson of Ulster Grassland Society. James won the prestigious trophy last year)

01/10/2026

Guessing how much dry matter is in your brassica crop?
Watch Germinal expert William Fleming share a quick way to measure.

Address

1 Clarence Street
Belfast
BT28DX

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Alerts

Be the first to know and let us send you an email when Germinal posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Hotel

Send a message to Germinal:

Shortcuts

Share