23/10/2026
A Brighter Shade of Purpose🩷✨
This , Shangri-La destinations around the world are going pink in support of breast cancer awareness — coming together to raise awareness, encourage regular screening, and champion wellbeing for our colleagues, guests, and local communities.
Across the globe, our teams are turning support into meaningful action:
🏛️ is reimagining ‘la vie en rose’ by illuminating its façade in bold pink all month, with colleagues wearing iconic pink ribbons and a special tea-time dessert created to support the cause.
🌊 brought the community together for a weekend initiative featuring complimentary health screening for local women, a charity fun run and a silent auction, generating much-needed funds for a national breast cancer support group.
🧘🏻♀️ invited guests and neighbours to reset and reconnect through a restorative sunset yoga session in pink, followed by a healthy, pink-themed tea break.
👟 hosted a lively Zumba session, with complimentary breast-health screenings and a market-style bazaar, alongside pink themed afternoon teas to raise additional funds.
Awareness leads to action, and action can save lives. This October, join us in showing support, starting conversations, and encouraging regular screening for those you cherish.