03/09/2026
28 Seonds Short-Form Contest - Winner Interview
Junghyun Oh A N D Y O H • 오 정 현
A creator’s perspective on HOTEL28 Myeongdong.
Discover the story behind the award-winning 28-second film and the details that inspired it.
10주년을 맞은 HOTEL28을 28초라는 짧은 시간 안에 담아낸 수상자의 시선.
그가 바라본 HOTEL28의 모습과 영상에 담긴 이야기를 만나보세요.
Q. What did you most want to show about HOTEL28 through your film?
I wanted to portray the experience of staying at a hotel in a more cinematic way. In particular, I focused on sound as a key element in creating the atmosphere of the film. I wanted to convey the mood of the space and the experience of being there through sounds that you might naturally hear inside a hotel room.
For example, I incorporated everyday sounds such as water boiling in the kettle, coffee being brewed, popcorn being eaten, and curtains opening and closing. I carefully placed these sounds in rhythm with each scene so that the video would go beyond simply showing what the hotel looks like. I wanted viewers to feel as if they were actually staying in the space themselves, experiencing the atmosphere through both sight and sound.
Q. 이번 영상을 통해 가장 보여주고 싶었던 HOTEL28의 모습은 무엇이었나요?
저는 호텔에서의 경험을 조금 더 시네마틱하게 풀어내고 싶었습니다. 특히 영상의 분위기를 만드는 데 있어 사운드에 집중했습니다. 호텔 객실에서 자연스럽게 들을 수 있는 소리들을 활용해 공간의 분위기와 경험을 전달하고자 했습니다.
예를 들어 커피포트에서 물이 끓는 소리, 커피를 내리는 소리, 팝콘을 먹는 소리, 커튼을 여닫는 소리처럼 객실 안에서 쉽게 접할 수 있는 일상적인 요소들을 적극적으로 활용했습니다. 이러한 소리들을 영상의 장면과 리듬에 맞게 배치함으로써 단순히 호텔의 모습을 보여주는 것을 넘어, 시청자가 실제로 그 공간에 머무르는 듯한 느낌을 경험할 수 있도록 표현하고 싶었습니다.
Q. What kind of place was HOTEL28 through your eyes?
What impressed me most about HOTEL28 was how specifically and consistently the theme of cinema is expressed throughout the hotel. It didn’t feel like a space where a few movie-related props had simply been placed around. From the gallery and camera objects to details that could easily go unnoticed, such as the room numbers, everything was connected through one cohesive concept.
As I filmed, I enjoyed discovering new details, and during the editing process, I naturally found myself thinking about how to capture the hotel’s unique atmosphere. Rather than each space existing independently, I felt that all of these elemen
