Service First Equipment

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Birmingham, AL
Service First Equipment

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Service First Equipment, LLC, established in 2024, is a locally-owned equipment provider dedicated to meeting customer needs and ensuring satisfaction.

As a comprehensive rental company, we offer a wide range of equipment from top manufacturers.

10/19/2026

💥 MACHINE MONDAY: EXCAVATOR EDITION!💥

Big jobs call for BIG machines!

From digging foundations and clearing land to trenching and moving dirt, our excavators are ready to get to work! Multiple sizes available to fit your project!

📍 Serving contractors from Montgomery to Huntsville!

Got a project coming up or need an excavator on-site ASAP? Give me a shout! I’d love to get you a quote and earn your business!

📲 Misty | 256-624-7466

10/07/2026

Hey guys! I’m Misty with Service First Equipment, and I wanted to introduce myself.

If you ever get in a bind and need a piece of equipment for a job, feel free to reach out to me. We rent excavators, skid steers, telehandlers, manlifts, scissor lifts, rollers, forklifts & more from Montgomery to Huntsville— and I’m always happy to check availability or get you pricing, even if you’re just comparing options.

I know how quickly things can change on a job site, so my goal is really just to be another contact you can have in your phone when you need something. 😊

Drop a comment or shoot me a message-I’d love to connect with you!
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09/30/2026

09/24/2026

Happy birthday to one of our founders and CEO, Joseph Tortorigi! 🎉
Thank you for the vision, leadership, and dedication that helped build Service First Equipment. We’re grateful for everything you do for our company. We hope you have a wonderful birthday! 💙

09/24/2026

09/24/2026

09/11/2026

🇺🇸 Today, Service First Equipment pauses to remember the lives lost and honor the heroes who showed incredible courage on September 11, 2001.
We will never forget. 9.11.01 ❤️🤍💙

09/02/2026

She’s new. She’s pretty. And she’s already dirty. 💛
Our new Wacker Neuson padfoot roller went straight from the fleet to the dirt!
Need one on your job-site? 📱Call or text me! 256-624-7466
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Address

1940 Pinson Valley Pkwy
Birmingham, AL
35217

Telephone

+12056245051

Website

https://sfealabama.com/

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