Hotel Hugo

Hotel Hugo A boutique hotel with distinctive New York character and SoHo sophistication. Iconic views. Exceptional hospitality.

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Designed by renowned architect Marcello Pozzi, this elegant yet altogether approachable retreat draws inspiration from the area’s art-meets-industrial atmosphere, effortlessly blending raw materials with modern finishes to create environments that evoke both trend and tradition. Whether you’re sipping a cocktail at the hotel’s sparkling glass-enclosed rooftop bar or savoring authentic Italian comf

ort cuisine in the stunning Il Principe, Manhattan’s newest hotel has a style and spirit all its own.

Weekends start early above SoHo!⁠⁠Join us at Azul on the Rooftop starting at 3PM every Saturday to soak in the sunshine,...
06/08/2026

Weekends start early above SoHo!⁠

Join us at Azul on the Rooftop starting at 3PM every Saturday to soak in the sunshine, sip frozen cocktails, and spend a little more time enjoying summer in NYC.⁠

Sunsets are great… but rooftop afternoons hit different ✨⁠

Introducing Golden Hour Escape ☀️⁠Enjoy up to 15% off your stay plus a Rooftop Passport featuring a complimentary cockta...
06/05/2026

Introducing Golden Hour Escape ☀️⁠
Enjoy up to 15% off your stay plus a Rooftop Passport featuring a complimentary cocktail at either Bar Hugo or Azul on the Rooftop.⁠

Book direct with code SUMMER26.⁠

Summer in New York hits different in SoHo 🌷 Make Hotel Hugo your city escape.⁠⁠Plan your spring stay.⁠⁠
06/01/2026

Summer in New York hits different in SoHo 🌷 Make Hotel Hugo your city escape.⁠

Plan your spring stay.⁠

Where the night begins.Cocktails, skyline views, and the energy of downtown—this is Bar Hugo after dark.Reserve your tab...
05/29/2026

Where the night begins.

Cocktails, skyline views, and the energy of downtown—this is Bar Hugo after dark.

Reserve your table — link in bio.

Good weather, better views 🌇Azul Rooftop is your go-to for sunshine, cocktails, and skyline moments.Meet us here.       ...
05/25/2026

Good weather, better views 🌇

Azul Rooftop is your go-to for sunshine, cocktails, and skyline moments.

Meet us here.

Step outside and you’re in the heart of SoHo.From shopping to cafés to downtown strolls—your NYC stay starts here.Book y...
05/22/2026

Step outside and you’re in the heart of SoHo.

From shopping to cafés to downtown strolls—your NYC stay starts here.

Book your stay — link in bio.

A taste of something indulgent. ✨The Millionaire Cone—caviar, gold, and a moment designed to impress.Reserve your table ...
05/20/2026

A taste of something indulgent. ✨

The Millionaire Cone—caviar, gold, and a moment designed to impress.

Reserve your table — link in bio.

Stay in, slow down, and reset.The perfect staycation at Hotel Hugo—robes on, amenities ready, and nowhere else to be.You...
05/15/2026

Stay in, slow down, and reset.

The perfect staycation at Hotel Hugo—robes on, amenities ready, and nowhere else to be.

Your moment starts here.
Book your escape — link in bio.

Celebrate Mother’s Day at Felix 🌸⁠⁠Heart-shaped ravioli, martinis, and a moment worth slowing down for.⁠Join us May 9–10...
05/08/2026

Celebrate Mother’s Day at Felix 🌸⁠

Heart-shaped ravioli, martinis, and a moment worth slowing down for.⁠
Join us May 9–10—plus a surprise gift for moms.⁠

Reserve your table — link in bio.⁠

Tomorrow. Bar Hugo returns.⁠⁠Your night begins in the Elevator Bar—mini-tinis & caviar from .vodka and  before you even ...
05/06/2026

Tomorrow. Bar Hugo returns.⁠

Your night begins in the Elevator Bar—mini-tinis & caviar from .vodka and before you even step inside.⁠

Available during select hours:⁠
May 7 • 7:30–8:30 PM⁠
May 8–9 • 7:00–8:30 PM⁠

Join us above SoHo.⁠
Reserve — link in bio.⁠

Address

525 Greenwich Street
New York, NY
10013

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