09/05/2026
First-Time Investor or Seasoned Pro? Iosco County, MI is Worth a Look Right Now
The Sunrise Side is getting noticed, and the numbers back it up.
Recently featured: Tawas Point State Park is often called the "Cape Cod of the Midwest," and the Tawas area was highlighted in a fresh 2026 Michigan travel guide as one of the most complete Lake Huron beach destinations in the state.
๐ฃ Perchville USA, Tawas's signature winter ice fishing festival, just marked its 76th consecutive year in Feb. 2026, a rare sign of steady, sustained visitor demand decade after decade.
๐ The housing gap is real:
Only ~12% of subsidized housing units in the county were available to rent in 2025
2026 HUD Fair Market Rent: 2-bedrooms run $970โ$1,270/mo, 3-bedrooms $1,340โ$1,750/mo
Median home price: $207,500, still well below state averages
795 homes sold in the past 12 months, showing an active, liquid market
๐ผ For first-timers: low entry price point, strong rental demand, and a local development team ready to help you navigate the process.
๐ผ For seasoned investors: an under-the-radar coastal market with real capital already flowing in, including a recent $16.1M manufacturing expansion (Thank you, Plastic Trim Int), and room to scale before the crowd catches on.
Don't wait on this one.
๐ Ready to talk opportunities in Iosco County?
Robyn Parris, Realtor
Sterling Properties, 225 Newman St., East Tawas, MI
๐ฑ 989-278-6296
๐ง [email protected]
๐ Tawas travel feature: mymichiganbeach.com/tawas-mi