Amethyst Beach Hotel

09/03/2026

Happy birthday to my Nana. ❤️

I found this picture today. This was taken at the Bel-Air Motel in Point Pleasant Beach, the motel my Pop Pop somehow found a way to buy after starting out in Newark, becoming an electrician and building a business and a life for his family. Almost 60 years later, that same motel is still in our family, now the Amethyst Beach Motel.

My Pop Pop passed away when I was little, but God, did that man love me. I may not have gotten nearly enough years with him, but I have always remembered how loved he made me feel.

And then there was my Nana. After he passed, she ran that motel for years, and when I say ran it, I mean RAN IT. Like a freaking sergeant. There were rules. There were pool hours. And you absolutely were not going to test Nana on either.

As I get older, I find myself wishing I had known them as adults. That I could sit with them now and ask a million questions about their lives, how they built everything, what they went through, and hear all the stories I was too young to know to ask.

But looking at this picture, I know one thing for sure: I was very, very loved.

Happy birthday, Nana. ❤️ And Pop Pop, I still miss you.

Pretty incredible that something you two started all those years ago is still part of our family story today. 🌺

07/30/2026

☀️ Your Jersey Shore getaway is just a click away.

Trade your daily routine for beach mornings, boardwalk nights, ocean breezes, and unforgettable sunsets. Stay at the Amethyst Beach Motel in the heart of Point Pleasant Beach and enjoy everything the Jersey Shore has to offer—just steps from the beach, restaurants, shopping, and more.

✨ Book direct for the best value and start making summer memories.

📍202 Arnold Avenue, Point Pleasant Beach, NJ
📞 (732) 899-3600
🌐 www.pointbeach.com

07/19/2026

A look back to 1984, when we were known as the Bel-Aire Motel.

Sixty years later, we’re still welcoming families to the Jersey Shore.

Over the decades we’ve weathered floods, powerful nor’easters, changing times, and even an eminent domain threat. Through it all, one thing has never changed: our commitment to providing a place where generations of families can make lifelong memories.

We’re incredibly grateful to every guest, friend, and neighbor who has been part of our journey.

Thank you for helping keep this family tradition alive for 60 years. Here’s to many more summers at the Amethyst Beach Motel. 🇺🇸☀️🌊

06/27/2026

🇺🇸✨ Fireworks, beach days, boardwalk nights, and memories waiting to be made…

Celebrate the 4th of July with us at the Amethyst Beach Motel in the heart of Point Pleasant Beach! Just a short walk to the beach, Jenkinson’s Boardwalk, restaurants, shopping, and all the holiday excitement.

🏖 Family-owned for over 60 years
🚶 Walk to the beach & boardwalk
🚗 parking
💜 Heated pool & patio
📍 Point Pleasant Beach, NJ

https://www.pointbeach.com/

Skip the third-party booking sites and book direct for the best rates and personalized service.

📞 (732) 899-3600
🌐 amethystbeachmotel.com

We can’t wait to welcome you for an unforgettable holiday at the Jersey Shore! 🇺🇸☀️🌊



https://www.pointbeach.com/

06/20/2026

06/16/2026

☀️ Skip the extra booking fees and put that money toward boardwalk pizza, ice cream, and beach days instead.

At the Amethyst Beach Motel, you’re just steps from the beach, Jenkinson’s Boardwalk, great restaurants, and everything that makes summer at the Jersey Shore special.

🏖️ Heated Pool
🎡 Walk to the Boardwalk
🍔 BBQ Patio Area
💜 Family-Owned Hospitality

Book direct for the best rates and the personal touch that only a family-owned motel can offer.

📍 Point Pleasant Beach, NJ
📞 (732) 899-3600

06/09/2026

🌴☀️ Summer at the Jersey Shore starts here! ☀️🌴

Live music, ocean views, frozen drinks, and all the boardwalk energy you could ask for. 🍹🎶 Check out the June entertainment lineup at Martell’s Tiki Bar! Martell's Tiki Bar

Staying with us at the Amethyst Beach Motel? You’re just steps away from all the fun. Park your car, grab your flip-flops, and enjoy everything Point Pleasant Beach has to offer—from live bands and nightlife to the beach, boardwalk, and amazing restaurants.

Book your stay, make some memories, and let summer begin. 🌊🏖️

06/01/2026

☀️ The countdown is on…

With an early Memorial Day and a late Labor Day, Summer 2026 is shaping up to be the longest summer we’ve seen in years. More beach days, more boardwalk nights, more sunsets, and more memories at the Jersey Shore. 🌊

Make the most of every moment and start planning your escape now. Whether it’s a weekend getaway or a full week of family fun, we’d love to welcome you to the Amethyst Beach Motel.

📍 Point Pleasant Beach, NJ
🏖️ Steps from the beach, boardwalk, and all your favorite summer traditions.

🌊☀️💜

05/20/2026

🌊✨ Our brand new LED pool lights are ready to shine! ✨🌊
The heated pool at Amethyst Beach Motel is glowing brighter than ever with vibrant underwater LEDs — perfect for those magical evening swims!
Book direct and get the best rates guaranteed. We can’t wait to welcome you this summer!
Reserve your stay now 👉 https://www.pointbeach.com/

05/14/2026

Repost

Summer nights at the Jersey Shore > basically everything else ☀️🌊🎆

Book your stay at the beautiful Amethyst Beach Motel and make a night of it with the Point Pleasant Firework Cruise aboard Point Pleasant Tiki!

Fireworks, music, salty air, and no driving home after?
That’s what we call a Shore summer done correctly. 🍹🌅