Farias Surf & Sport

Farias Surf & Sport We are a family-owned beach lifestyle store specializing in surf, sup, bikes and apparel. Serving LBI and the surrounding community since 1969.
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Over forty years ago, Vince and Michelle Farias started a beach rental business out of a small garage in Surf City, New Jersey. Teachers by profession, Vince and Michelle spent the summers on Long Beach Island and knew first-hand what vacationers and renters would need. They provided TVs, VCRs, cribs, cots, bikes, surfboards, beater boards, beach chairs and other beach essentials for rent. Vince a

lso worked as a lifeguard in Surf City and bartended at the old Acme Hotel in Beach Haven. Michelle expanded the business, adding custom t-shirts and popular clothing brands in addition to selling surfboards, beach sundries and bikes. The Farias’ surf and beach shop business grew as fast as their family and roots on Long Beach Island. Their three children, Stacey, Brian and Christy, soon joined the family operation. In 1982, Farias Surf & Sport expanded to Ship Bottom, in the former Bylerley’s location. In 1994, the company opened a Beach Haven store in the old Taylor Avenue Grill spot. In 2015, Farias launched the new Bike and SUP Annex in Ship Bottom. An island tradition for generations of locals and vacationers, Farias Surf and Sport now has 5 retail locations on Long Beach Island, New Jersey. The surf shops are still family owned and operated with siblings Brian and Stacey in charge. Granddaughter Sarah works in the stores as the women's buyer and has opened her own store, Five 0 Six Surf Boutique, continuing in her family's footsteps. The Farias’ children and grandchildren share Vince and Michelle’s passion for the LBI community, surfing, beach living and the coastal environment. They’ve worked hard to make Farias Surf and Sport the top Jersey Shore destination for surfing gear, water sports gear, beachwear, bicycles and beach accessories. Friendly and knowledgeable, the Farias Surf and Sport staff focuses on personalized customer service, top quality products and a welcoming, family vibe.

06/04/2026
Springtime sunrise sessions are much appreciated after a long Winter | while you were sleeping this morning | | 📷 :
04/28/2026

Springtime sunrise sessions are much appreciated after a long Winter | while you were sleeping this morning | | 📷 :

Dedication in the lineup and in the shop. Surfing is not just our business it’s the life we pursue. Jon sliding into a p...
04/21/2026

Dedication in the lineup and in the shop. Surfing is not just our business it’s the life we pursue. Jon sliding into a proper one at Silverbacks 🇵🇦 on his | 📷:

Power vs. Power | As Captain of the Danny is used to heavy seas | The symmetry and speed of this wave is just incredibl...
02/27/2026

Power vs. Power | As Captain of the Danny is used to heavy seas | The symmetry and speed of this wave is just incredible | Forget about board feel when you’re wearing 7mm boots … it’s all about instinct | was close to outrunning this freight train but got pinched at the end | twin fin psychotech wetsuit Drylock boots | captured by

When you live this close to nature and Mother Atlantic on a barrier island, battling the elements is a way of life. This...
02/24/2026

When you live this close to nature and Mother Atlantic on a barrier island, battling the elements is a way of life. This is why NJ surfers are just built a little different. The raw power and beauty of winter surfing on full display here yesterday.

We want to take this opportunity to wish Vince an incredible 80th Birthday! From the early days as a teacher starting a ...
02/23/2026

We want to take this opportunity to wish Vince an incredible 80th Birthday! From the early days as a teacher starting a business from a dirt floor garage in SC, his sacrifices and work ethic are what fuel the current business run by his son Brian and daughter Stacey. A Family first ethos and a genuine connection to his employees and community are what we continue to carry on.

01/30/2026

Inventory complete. We are open for business again. Still frozen but Open! More surf on the way. 5/4 XCel, O’Neill, Vissla and Rip Curl 5/4 suits 20% Off | ✌🏼 🇺🇸

Unfortunately, we will be closed today-Thursday to do inventory. Reopening Friday. Stay warm!
01/26/2026

Unfortunately, we will be closed today-Thursday to do inventory. Reopening Friday. Stay warm!

A tradition like no other as we celebrate the crew that makes our stores so special. For the annual Holiday party we wel...
12/17/2025

A tradition like no other as we celebrate the crew that makes our stores so special. For the annual Holiday party we welcome our employees into our home for a great evening filled with gifts, laughs, shop stories and Michele’s homemade eggplant parm! Merry Christmas from our Family to yours! 🎄

Supplying the Christmas stoke on the daily | Open everyday 10-6 w/ extended Holiday hours to be added | Your local, inde...
12/09/2025

Supplying the Christmas stoke on the daily | Open everyday 10-6 w/ extended Holiday hours to be added | Your local, independent surf shop is the nicest way to go shopping this season 🎄🎅🏼

Address

2800 Long Beach Boulevard
Ship Bottom, NJ
08008

Opening Hours

Monday 10am - 5pm
Tuesday 10am - 9pm
Wednesday 10am - 5pm
Thursday 10am - 5pm
Friday 10am - 6pm
Saturday 10am - 6pm
Sunday 10am - 6pm

Telephone

+16094947368

Website

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