27/10/2026
Autocorrect works quietly in the background. A grammar check stops you to ask if you really meant it. The best AI does both: it stays out of your way until something deserves a second look.
In his latest Forbes Technology Council article, our Chief Product Officer Shriram Rajagopal looks at how much friction an AI product should have, drawing on his experience building software for equipment dealerships. From a technician scanning a bulldozer’s serial plate to the moments when AI should hit the brakes, he shares how to tell when speed helps and when a pause does.
https://www.forbes.com/councils/forbestechcouncil/2026/10/27/good-ai-is-frictionless-until-it-shouldnt-be/
Most AI platforms are optimized to be frictionless, which is a problem because it feels the same whether the output is right or wrong.