10/30/2026
A billboard for the FlorAda Club in Baileys Harbor, which burned down in 1972 and was replaced with the Florian II Supper Club. Also pictured are billboards for the Sands Motel and C&C Supper Club.
Billboards advertising Door County destinations dotted the landscape in the 1960s, seeking the attention of visitors driving north along State Highway 42 south of the county line.
Photo courtesy of Bill Tishler.