LUMA Hotel Times Square

09/14/2026

🍷You relax, we’ll set the table.

Celebrate Thanksgiving in the heart of Midtown with our Grateful to Be in NYC package, which includes:
🛎️Deluxe accommodations in between Bryant Park and Times Square, New York City
🍂Festive welcome amenity
🍽️Three-course Thanksgiving dinner at AperiBar NYC

🦃Guests staying two nights or more can also enjoy up to $100 in additional AperiBar dining credit.

And if Thanksgiving in NYC has been on your wishlist, your time to book is now! Travel experts agree that now is THE best time to lock in Thanksgiving plans before the holiday rush. Don’t wait until everyone realizes they procrastinated 🫣

Isn’t it nice to think of skipping the grocery lines, the cooking, and the cleanup? Book now here: https://bit.ly/3T7YGzM 🔗

📸: Briana Balducci

09/11/2026

🕊️ In remembrance of the lives lost on this day 25 years ago. The world will never forget.

Visit the 9/11 Memorial at Bryant Park, down the block from LUMA. Leave a note of remembrance and stay for the free memorial concert by the American Symphony Orchestra from 7-8:15pm.

09/10/2026

👀 The final sets are coming close..

Make a trip into the city for the last days of the US Open tournament 🚘

💜 Stay at LUMA right here in the heart of Midtown just steps from the subway to bring you to the USTA Billie Jean King National Tennis Center 🚇

🚨This is your last chance to book our Game. Set. Stay. Package that includes deluxe accommodations, AperiDeuce cocktails at Charlie Palmer’s AperiBar, and tennis ball cookies made locally from Padoca Bakery Custom Cakes, Coffee and Pastries | UES, NYC 🤤

See the action unfold live! Book now at our link in bio 🔗

09/08/2026

📍SAVE THIS: The Bank of America Winter Village at Bryant Park opens October 28 ❄️

⛸️One of NYC’s favorite holiday traditions is back, transforming Bryant Park into a winter wonderland of ice skating, holiday shopping, festive cocktails — plus easy access to Grand Central Terminal, Times Square, New York City, and multiple Metropolitan Transportation Authority - MTA subway lines.

🤩Just one block from it all, LUMA puts you within walking distance to the holiday magic. After a day of skating and sightseeing, you’ll appreciate being just minutes from your hotel room.

🧳Now’s the time to start planning your stay, and booking direct will save you in the long run!

🗓️Browse available dates here: https://bit.ly/4wHcEqs
🔗

09/04/2026

If your NYC itinerary includes court-side excitement and citywide discoveries — LUMA has got the whole package 🤩 Game. Set. Stay. is available to book during the tournament and comes with two AperiDeuce cocktails from AperiBar NYC and two tennis-themed sugar cookies made by Padoca Bakery 😋

A huge thank you to L'Officiel USA for featuring us in their guide to where to stay and what to experience during the US Open Tennis Championships 🎾

Stay close to the action and make every point of your New York visit count 😉

As tennis fans head to Queens for the 146th edition, these grand slam experiences will keep you busy.

09/03/2026

If your NYC itinerary includes court-side excitement and citywide discoveries — LUMA has got the whole package 🤩

A huge thank you tov L'Officiel USA for featuring us in their guide to where to stay and what to experience during the US Open 🎾

Stay close to the action and make every point of your New York stay count 😉 Read the full article here: https://www.lofficielusa.com/travel-living/what-to-do-around-new-york-during-the-us-open-events-pop-ups-hotels-restaurants-guide 🔗

09/02/2026

🗓️🚫When PTO is limited, a micro-vacation is the reset you need.

📝Do the things you said you always wanted to do but “didn’t have the time for”.

🌳Explore neighborhoods you haven’t visited before…even though you’ve lived in NYC for 10 years.

🎭Go see that Broadway show finally — no excuses! (And use our 20% off discount code 👀)

🗺️Do the touristy thing or don’t. Redefine your relationship with Midtown and do it your way. If that means staying in the hotel room all night in a KING bed binging your fav shows and getting food delivery — that sounds like heaven doesn’t it?

💜Book direct at lumahotels.com for the best flexible rates with perks that third parties won’t offer: https://bit.ly/4wHcEqs
content credit: Twinspirational

09/01/2026

September is for savoring the last tastes of summer 🍅

Peak Pomodoro has arrived at AperiBar NYC — celebrating tomato season with limited-time specials available all month long.

🍕Don’t skip the Heirloom Tomato Pizza, featured as this month’s Pizza of the Month, and there’s a Tomatini with your name on it 🍸♥️

Tap below for for full menu + reservations 🔗
https://www.aperibar.com/menu/ -pomodoro

08/28/2026

Build your US Open experience around a stay at LUMA 🎾

Our Game. Set. Stay. package includes deluxe accommodations, AperiDeuce cocktails, and tennis cookies from Padoca Bakery Custom Cakes, Coffee and Pastries | UES, NYC 🤩 Book 2+ nights at LUMA to receive dinner credit at Charlie Palmer’s AperiBar spaghetti 🍝

Looking to soak up even more of the tournament atmosphere? Check out the US Open Fan Week from now until Sat, Aug 29 at the USTA Billie Jean King National Tennis Center.

🚇Take the 7 train straight there! You’ll find multiple subway entrances surrounding LUMA within a few steps.

Free Fan Access Pass registration is in our link in bio
⚠️Entry granted on a rolling basis subject to real-time capacity

Learn more at our link in bio 💚

08/26/2026

🌳A change of scenery can do wonders.

🍷Catch up with long distance friends over dinner (also counts if you live in two different boroughs btw…), enjoy a peaceful shower with luxe amenities (ty C.O. Bigelow🫶), and treat yourself to some YOU time — finally!

🌙 Nights like these don’t always require a grand plan, and at the end of it all…who ever has regrets? Not us.

💳Make the most out of your stay, and if you use girl math, booking at the member rate means you’re getting the lowest rate so you might as well add an extra night…which then gets you Family Bar dinner credit…and that’s a lot of saving!

👉Book yourself a little stay, you’ll thank yourself later. Tap the link in bio to browse dates: https://bit.ly/4wAHMrr
🔗 Membership is free.